After World War I, lingering anti-German sentiment throughout Great Britain led the UK Kennel Club to rename the German Shepherd to the Alsatian Wolf Dog. This name stuck until 1977. By this point, there were concerns that likening the breed to a wolf hybrid would affect its popularity. In addition, many breeders and dog enthusiasts wished to see the original name restored. After five decades, the German Shepherd dog finally got its name back.